CliChe | 36
Step outside the Museo de la Revolución into the humid Havana air, and the glamorous sheen of the bygone Cuban revolution seems to have been distilled into a single image—Alberto Korda’s famous 1960 photo of a bearded Che Guevara looking steely and determined in his beret. In a city where few buildings outside the restored Habana Vieja district have seen a new coat of paint in half a century, freshly retouched renderings of Che’s mug adorn countless walls and billboards. Moreover, in a country largely devoid of public advertising and religious iconography, Guevara’s ubiquitous image appears to fill the role of both Jesus Christ and Ronald McDonald—a sainted martyr of unwavering purity who also happens to promote a meticulously standardized (if not particularly nutritious) political menu.
Rolf Potts, Che: The Ronald McDonald of Revolution
[x]#5337 fan woensdag 28 januari 2009 @ 11:48:24
